Alena Nazarova is a New York City–based hairstylist working across fashion, editorial, runway, and commercial productions. With a refined creative eye and strong technical range, she creates modern, camera-ready hair that supports the visual direction of every project
Her work has been published in Harper’s Bazaar, PUMP Magazine, and other publications. Her experience includes projects for Aritzia, Lululemon, Commando, Rebecca Minkoff, Cinq à Sept, L’Oréal, Tumi, and Madison Reed, as well as runway shows for Anna Sui, Cult Gaia, Sabyasachi, Willy Chavarria, LII, and Wiederhoeft
Known for her precision, adaptability, and calm energy, Alena is a trusted presence on fast-paced sets and backstage